MPD Competitor_audit

What's happening in store?

It's often difficult to get a really accurate picture of what's going on in your own outlets, let alone your competitors'. We can give you that valuable insight with a range of audit services that include store surveys, staff questionnaires, interviews, mystery shoppers and focus groups.

Customer feedback - we work closely with market research consultants to measure the response to promotional campaigns and quantify the effectiveness of point of sale and other marketing materials.

3D virtual store - our in-store teams measure selling space to create floor plans and merchandising planograms. We also create 3D virtual stores allowing you to test different store layouts and 'fly through' all parts of the store from your desktop.

Testing design concepts - virtual stores can be rendered with different artworks to view alternative POS design concepts in virtual reality before committing to actual print and installation.


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