Better display planning =
less wastage and lower cost

Our experienced field teams can improve the effectiveness of your retail marketing campaigns by making sure that what you produce not only works hard, but also saves you money and reduces wastage.

Surveying the stores - we start by visiting every outlet to measure, photograph and record all point of sale display locations.

Creating the database - we then load all the information from the survey, including photographs, into an on-line Store Profile Database. Using this data, our Campaign Management System then calculates exactly the quantity and type of POS is required for each outlet.

Generating planograms - dimensional data held in the Store Profile Database can be exported to all industry standard space planning tools to generate planograms.

Enjoying the benefits - working this way means you get the maximum from your budget, only printing the necessary items and in the right quantities. Each store receives exactly what it needs and you can be sure those materials will fit the selected display areas. And because you cut out waste, it’s good for the environment as well as your budget.